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What is Progressive Dane?


March General Membership Meeting • 6:30pm, Wednesday, March 22

Central Library • 201 W. Miffilin St. 3rd Floor

Progressive Dane is a progressive political party in Dane County, Wisconsin. Progressive Dane believes that ordinary citizens should control public policies at the community and national levels. We support tax justice, better social services, equality in public education, affordable housing, and public transportation. Progressive Dane helps community members organize around issues that are important to them and also works on the grassroots level to elect progressive political candidates.

For more information about PD, visit the About Progressive Dane Page.

What Makes Progressive Dane Different?



Progressive Dane brings together people committed to making government responsive to our communities' urgent needs. We believe our best solutions come from communities themselves, not the Democrats, Republicans, and the powerful moneyed interests they both serve.


Progressive Dane seeks to ally progressive activists and community organizations to form a powerful, united, and independent force in electoral politics and non-electoral struggles.


Progressive Dane is democratically run by its members. The general membership makes decisions based on values and principles before partisanship. Click here for information on how to join Progressive Dane.


We make no apologies for expecting endorsed candidates to remain accountable to their campaign promises and to our progressive program. They are recruited to work with each other and Progressive Dane on a regular basis.


  • Latest from the blog

    Al Matano and Tim Gruber endorse Bradley Campbell for District 11 Alder

    By longtime PD endorsed County Supervisor Al MatanoDear Friends: For the 17 years I have represented District 11 on the Dane County Board I have been fortunate to have a strong counterpart on the Madison Common Council. My good friend Tim Gruber agreed to be appointed to the seat vacated mid-term by his successor with his promise to not seek election in this April's election. Tim (Alder Gruber) and I are supporting Bradley Campbell for the open seat.
    Continue reading

    PDs Pick of the Week: Olbrich Biergarten

    While we might all love to have a biergarten on the lake, some things are more important, like transparency and good government process.  Email your alders ( asking them to start over and have a good, clean process to decide what type of activities should be happening in our parks.  We're in the middle of the public input process for our 5 year plan for parks, get more public input and involve the community in true placemaking.  If this passes tonight, ask the mayor ( to veto.
    Continue reading
  • Upcoming events

    PPC marketing: Way to boom your business!

    When: Wednesday, March 21, 2018 at 06:00 PM
    Where: Kinex Media in Mississauga, ON, Canada

    Pay per Click (PPC) marketing is a generally new method that offers extraordinary potential for expanding on the web visibility and acquiring activity to the sponsor's content web page. It ought not to be mistaken for the conventional SEO. Pay Per Click is indistinguishable to cost per click (CPC), the refinement being that PPC demonstrates payment in view of click- through, while CPC implies the estimation of cost on a for each click basis for contracts that are not in light of click-through. There are two strategies for deciding expense per click - the flat rate and offer based, with the conceivable estimation of a tick from a source being as the essential thought in both occurrences.


    Like all showcasing techniques, pay per click (PPC) advertising has its own particular form of a crusade. The compensation per click campaign is separated from the standard SEO in that there is no requirement for modifications in the web content of a particular web page to achieve a top level position. Obviously, the deciding variable would be the preparation to pay. When taking part in pay per click promoting, getting results is quicker, as the focused on traffic begins to come in as right on time as minutes. This is in huge differentiation to the conventional web crawler advertising efforts that will here and there need months of working up energy. Another in addition to the element of the PPC promoting effort is the simplicity of usage since it just requires a base comprehension of and some involvement with SEO and watchword explore.


    Pros of PPC


    •           PPC is straightforward and can create activity rapidly. PPC campaigns can create leads to your site when the promotion goes live, which makes it engaging particularly in the event that you need to get result quicker. All the more in this way, the idea of setting up a promotion and paying for the clicks it gets easy to comprehend, which adds to the significance of PPC.


    •           PPC results are easy to measure. Dissimilar to Search Engine Optimization (SEO), the consequences of your endeavors on a PPC campaign can be effectively measured. Most PPC systems have measurements that permit sponsors to check whether their promotions are producing changes and benefit. These measurements are intended to demonstrate the number of watchers who saw the promotion, number of clicks, and if watchers responded to the advertisement as you anticipated them.


    •           PPC permits to Track ROI with Conversion Pixels - If you are executing a PPC, then it is vital for you to figure out which watchwords, advertisement messages, and presentation pages are changing over. This used to be hard to do since it includes finding to the watchword level yet because of pixel following, it is currently an effortless procedure. Pixel following is effortlessly finished with the utilization of the tracking code that is a standard component of PPC including Adwords.


    •           Cost effective – in light of the fact that you just pay when a client really achieves your site; it can be great incentive for money. You can spend to such an extent or as meager as you prefer.


    Cons of PPC


    •           PPC can cost a considerable measure if you can't deal with the campaign appropriately. We said that PPC is engaging in light of the fact that it can produce presentation and transformation for a minimal effort; however, it can reverse effect on your financial plan in case you're not cautious.


    •           PPC Ads disappear when your campaign ends. If you distribute content on the high-traffic and well-known site in your specialty, the substance will be on the site for whatever length of time that it is in presence. It can work for you years after it has been published. Unexpectedly, PPC advertisements quit showing up when you quit paying. Furthermore, when your advertisements get ended then the traffic and the deals that accompany it will stop too. If you have a major promoting spending plan, then this would not be an issue. But if you are short of cash, then you will think that it’s difficult to support a PPC.


    Conclusion: PPC promoting can help you achieve your objectives and produce a great benefit for your business if you know how to deal with a campaign. You need an unmistakable picture of why you need to do promotion. If you don't have the foggiest idea about its motivation from the get-go, you will experience serious difficulties later on. It can be exceptionally compelling relying upon the way you play out the procedure. PPC marketing for your business organization has its benefits and disadvantages. As a businessman, you need to be familiar with all these things before you consider utilizing it. Kinex Media web design company is delivering a complete information for PPC Marketing.

    Trade Shows - The Art Of Effective Business Marketing

    When: Saturday, March 24, 2018 at 06:00 PM
    Where: Holman Exhibits in North York, ON, Canada

    Trade shows have become an essential part of the business marketing world and is slowly expanding its reach. Trade shows not only help in promotions but also in the development of your business. This means that you can easily take advantage of the trade shows to get a lot of profits from a single event, which is an opportunity that you don't get very easily. Trade shows help you to easily display & demonstrate all your products to the people who are interested with ease. So here we are going to have a look at how the business development and marketing work together in a trade show at various times & how these both can work hand-in-hand frequently in the trade shows.

    Trade Show Promotion

    Promotion of business refers to demonstration & display of ads to the potential customers that can really prove to be really helpful to your business. Trade shows can be the perfect platform for the promotion of your business. With such a huge audience available in the trade show as the visitors which can easily range between hundreds to thousands of people. You have to make sure to attract maximum number of people towards your booth. Various things that can easily get you potential customers in a trade show are your booth design, giveaways, and marketing collateral and social media posts. Whenever the potential customers come to your booth, you can easily attract visitors, imparting your brand and services to the attendees, and compelling them to learn more. Your staff is really essential part of the trade show as they're the ones who are going to welcome with a smile, warm greetings and promotional speeches.

    Business Expansion

    Business Expansion is one of the most essential aspects for your profits. In this basically there is a one-on-one interaction which is basically done right before the selling the products. The various activities included in the process are networking, writing proposals, responding to inquiries about services, and other conversations on an individual basis. These conversations basically help in help in building relationships, create a buzz about your company and also offer services to the potential customers.
    In both Trade Show Promotion and Business expansion, the ultimate goal is always to get your business on the track of success by enhancing the business sales and conversion rate. Another advantage is that when you focus on such large number of people personally, the results are far better than general promotion methods.

    Gaining Interest of Potential Customers

    People mostly look at the trade show booth design and then go visit the one that interests them, so make sure to make the design highly eye-catching. Then they checkout the graphics on your booth, pick & read the pamphlets and then understand what all is listed on those. Make sure to see the visitors at your booth and greet them with a warm welcome & smile. Ask them politely as to how you can be of help to them. Here the interaction will start, which is one on one, letting you & the visitor clear both their doubts and clarify the intentions of the visitor. Then you can easily demonstrate the details, services and products of your company through a slideshow or a video. The interaction will let you know clearly as if the visitor is there to buy products actually or just passing time. Here you can easily make your business expansion planning with all the actually interested visitors.

    Thus these were the things that you need to understand while representing your company on a trade show. Trade shows are really important as marketing activities can be performed by websites, collateral, and media but business development can only be performed by a person.